Lived in, Used & Constantly Re-Purposed
Credits: In collaboration with Oliver Servini
The practice of fly-posting has informed the processes used in a textural exploration of Berlin street culture. A series of publications printed directly onto fly posters found in the streets of Berlin. An experimental printing process was developed to create an endless number of print and textural combinations that interact with the selected paper stocks.
A multidisciplinary art director, designer and creative consultant driven by a commitment to contribute towards contemporary culture. Working in visual storytelling across the mediums of photography, motion and editorial design.
Currently Senior Designer / Art Director at AKQA London. I have previously worked in design and art direction positions at The New York Times, &Walsh, Virtue Worldwide, Herbert & Fischer Studio, Selam X, and HarrimanSteel. I also work on ongoing independent creative projects in the worlds of image direction, editorial, and brand design.
Working with clients such as Audemars Piguet, Adidas, Burberry, De Beers, Leica, Nike, Porsche, Rolls-Royce, Volvo, Vice.
Work has been mentioned in:
Ad Age
Ad Week
Auto Express
ID Magazine
It's Nice That
Red Dot Design Awards
Tech Crunch
The Guardian
The Verge
Top Gear
Full CV and Portfolio are available.
Let's talk:
lobina.fernando@gmail.com
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